Amazon confidently maintains its status as one of the leading players in the IT industry despite the consequences of massive layoffs in the technology sector and changes in the company’s strategy. Amazon is actively adapting to new market conditions, focusing on developing cloud technologies and e-commerce. This approach helps strengthen investor confidence, even in the face of moderate stock volatility.
Amazon seeks to strengthen its position through innovative solutions, which can become a key growth driver despite the current challenges in the industry. Continue reading to explore potential long-term trends in the company’s share price.
The article covers the following subjects:
Major Takeaways
- The current AMZN price is $205.33 as of 27.05.2025.
- The AMZN highest price was reached on 04.02.2025 at $242.34. The historical low was recorded on 22.05.1997 at $0.07.
- The core businesses include Amazon Web Services (AWS), e-commerce, advertising, and logistics.
- In 2022, Amazon split its stock 20-for-1 to make shares more accessible to retail investors.
- Introduced in 2005, Amazon Prime has strengthened customer loyalty and generated additional revenue for the company.
- The company actively invests in artificial intelligence, robotics, and green logistics.
- Amazon is one of the world’s largest companies, with a market cap of over $2.13 trillion.
AMZN Real-Time Market Status
The AMZN price is trading at $205.33 as of 27.05.2025.
To evaluate Amazon’s stock, it’s important to track market capitalization and profitability metrics such as P/E and EPS to understand its current position. Revenue and net profit reflect the efficiency of the business model. Assets and liabilities help analyze financial stability. Current and quick liquidity reflects the company’s ability to meet short-term obligations, while its debt load highlights potential long-term risks. These metrics provide a comprehensive understanding of the asset’s potential.
Indicator |
Value |
Market cap |
$2.13 trillion |
Price/Profit, TTM |
32.80 |
Earnings per share (EPS, TTM) |
$6.26 |
Total revenue (last quarter) |
$155.67 billion |
Net profit (last quarter) |
$17.13 billion |
Total assets (Q1 2025) |
$643.26 billion |
Total liabilities (Q1 2025) |
$150.50 billion |
AMZN Stock Price Forecast for 2025 Based on Technical Analysis
The daily Amazon chart shows that the stock price is trading above the 50-day SMA, confirming the short-term bullish bias. The asset has approached the 200-day SMA and is hovering near it, making it a key level to watch for potential further movement.
The RSI value is around 54, in the neutral zone, suggesting the stock is not overbought but hinting at potential growth slowdown. Meanwhile, the MACD line is declining toward the signal line, with a weakening histogram, which may signal a possible bearish crossover and the beginning of a short-term correction.
The price needs to stay above $200–$202 to confirm further gains. A downward breakout may trigger a pullback to $190, while consolidation above $210 will signal a continuation of the bullish trend.
The table below shows the projected Amazon (#AMZN) share price for the next 12 months.
Month |
Minimum, $ |
Maximum, $ |
May 2025 |
190.00 |
212.00 |
June 2025 |
195.00 |
225.00 |
July 2025 |
205.00 |
235.00 |
August 2025 |
210.00 |
240.00 |
September 2025 |
208.00 |
230.00 |
October 2025 |
200.00 |
222.00 |
November 2025 |
195.00 |
215.00 |
December 2025 |
200.00 |
220.00 |
January 2026 |
215.00 |
235.00 |
February 2026 |
220.00 |
245.00 |
March 2026 |
210.00 |
235.00 |
April 2026 |
200.00 |
230.00 |
Long-Term Trading Plan for #AMZN for 2025
Given the current technical setup and political landscape, this may not be the ideal time to initiate new trades. The stock is trading around its 200-day SMA, and the MACD indicator is signaling a potential correction. Additional risks stem from renewed rhetoric by Donald Trump regarding import tariffs, this time directed at Apple, though Amazon could potentially face similar scrutiny. Consider opening long trades near $185–$190, where the asset may rebound. A dovish stance from the US Fed and the prospect of a rate cut in the second half of the year could act as key bullish catalysts. Targets: $210 in the short term, $240–$250 in a bullish scenario.
Analysts’ AMZN Price Projections for 2025
2025 promises to be a turbulent year for Amazon shares, with alternating phases of growth and consolidation. Significant price fluctuations are possible due to macroeconomic changes and corporate factors.
CoinCodex
Price range in 2025: $151.78–$181.94 (as of 24.05.2025).
According to CoinCodex, Amazon’s share price is anticipated to experience volatility with a moderate bullish bias in 2025. A mid-year dip is likely to be followed by a period of stabilization, with the average price settling around $164.54 by year-end.
Month |
Minimum, $ |
Average, $ |
Maximum, $ |
June |
157.32 |
162.24 |
166.71 |
July |
152.02 |
159.28 |
170.19 |
August |
174.24 |
179.67 |
181.94 |
September |
151.78 |
157.52 |
171.20 |
October |
155.64 |
162.66 |
168.94 |
November |
160.56 |
165.58 |
170.04 |
December |
160.87 |
164.54 |
168.25 |
StockScan
Price range in 2025: $212.06–$281.90 (as of 24.05.2025).
StockScan forecasts a robust bullish scenario for Amazon shares in 2025. The average price is projected to climb from $220.15 to $258.41, with a high of $281.90 anticipated in October. The rally is fueled by expectations of strong quarterly earnings, the expansion of cloud services, and steady consumer demand.
Month |
Minimum, $ |
Average, $ |
Maximum, $ |
June |
212.06 |
220.15 |
222.64 |
July |
216.68 |
234.70 |
236.81 |
August |
232.97 |
261.98 |
262.73 |
September |
246.89 |
261.38 |
269.45 |
October |
256.91 |
269.08 |
281.90 |
November |
248.61 |
262.76 |
272.04 |
December |
257.55 |
258.41 |
280.90 |
WalletInvestor
Price range in 2025: $209.83–$239.42 (as of 24.05.2025).
WalletInvestor anticipates a steady upward trajectory for AMZN in 2025. Prices are forecasted to advance gradually and without sharp swings, reflecting solid fundamental interest in the Amazon stock.
Month |
Minimum, $ |
Average, $ |
Maximum, $ |
June |
209.83 |
213.42 |
217.00 |
July |
217.41 |
219.86 |
222.31 |
August |
222.18 |
224.14 |
226.10 |
September |
226.65 |
226.76 |
227.57 |
October |
226.85 |
228.53 |
230.24 |
November |
230.69 |
233.16 |
235.62 |
December |
236.10 |
237.76 |
239.42 |
Analysts’ AMZN Price Projections for 2026
Amazon’s stock may face a mixed trajectory in 2026, with alternating phases of rallies, corrections, and consolidation. Broader macroeconomic forces, including shifts in the US Fed’s policy and global trade developments, may weigh on the price.
CoinCodex
Price range in 2026: $129.96–$203.12 (as of 24.05.2025).
CoinCodex maintains a neutral outlook for Amazon in 2026, noting stable performance in the first half of the year, followed by a gradual pullback toward year-end. The forecast suggests periods of consolidation and moderate price swings throughout the year.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2026 |
129.96 |
167.75 |
203.12 |
StockScan
Price range in 2026: $254.37–$305.54 (as of 24.05.2025).
StockScan believes Amazon may embark on a solid upward trajectory in 2026. The average price is estimated at $279.95, with the asset expected to hit a high between September and October. This bullish momentum may be bolstered by business expansion in the AI and cloud computing segments.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2026 |
254.37 |
279.95 |
305.54 |
WalletInvestor
Price range in 2026: $239.42–$289.12 (as of 24.05.2025).
WalletInvestor expects Amazon’s stock to strengthen progressively over the course of 2026. The bulk of the gains is projected for the second half of the year, with the price potentially stabilizing around $280.00 or higher. The forecast reflects a moderately bullish sentiment.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2026 |
239.42 |
262.90 |
289.12 |
Analysts’ AMZN Price Projections for 2027
Analysts expect AMZN to trade under heightened volatility throughout 2027, reflecting both market risks and speculation about the company’s next moves in technology and logistics.
CoinCodex
Price range in 2027: $121.73–$163.27 (as of 24.05.2025).
CoinCodex suggests that AMZN may exhibit mixed performance in 2027, ranging from a summer upswing to a period of stabilization by winter. The outlook indicates a potential decline below current price levels.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2027 |
121.73 |
140.47 |
163.27 |
StockScan
Price range in 2027: $231.25 –$310.13 (as of 24.05.2025).
StockScan envisions a confident rebound in Amazon’s share value during the first half of the year, with the price potentially reaching a high in February. However, the asset is projected to plunge in September and November and then recover in December.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2027 |
231.25 |
270.69 |
310.13 |
WalletInvestor
Price range in 2027: $289.03–$338.71 (as of 24.05.2025).
WalletInvestor offers an optimistic outlook for Amazon in 2027, projecting a steady uptrend throughout the year. The rally is expected to unfold gradually and culminate above $330.00, supported by continued investor interest and market stability.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2027 |
289.03 |
310.76 |
338.71 |
Analysts’ AMZN Price Projections for 2028
This section outlines indicative projections for the AMZN price in 2028. The analysis includes estimated lows, average levels, and highs based on current market performance and prevailing investor sentiment.
CoinCodex
Price range in 2028: $151.31–$203.99 (as of 24.05.2025).
CoinCodex expects AMZN to fluctuate within a broad range in 2028. The price may show heightened volatility at the beginning of the year without forming a clear trend. However, stronger performance is projected toward year-end, particularly in October-December, when the stock may exceed $200.00.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2028 |
151.31 |
183.09 |
203.99 |
StockScan
Price range in 2028: $220.93–$280.16 (as of 24.05.2025).
StockScan projects a steady climb in Amazon’s share price throughout 2028, maintaining a positive outlook. The asset will likely reach a high in December. Besides, the asset is anticipated to trade above $250.00 from autumn onward.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2028 |
220.93 |
250.55 |
280.16 |
WalletInvestor
Price range in 2028: $338.888–$388.277 (as of 24.05.2025).
WalletInvestor provides the most optimistic scenario, pointing to a smooth appreciation of AMZN over the year. The stock is predicted to rise gradually without sharp swings. The average price is expected to climb steadily until December. This bullish outlook may reflect strong investor engagement and favorable fundamental developments.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2028 |
338.888 |
361.62 |
388.277 |
Analysts’ AMZN Price Projections for 2029
This section reviews possible price trends for the Amazon stock in 2029, drawing on data from multiple sources. These data can be used to estimate the expected range of fluctuations and average values.
CoinCodex
Price range in 2029: $153.88–$206.20 (as of 24.05.2025).
CoinCodex estimates that AMZN will post moderate gains in 2029. The price is expected to reach a high in May, followed by a pullback and a sideways movement between $160.00 and $180.00. An average annual price is projected to reach $178.13, reflecting cautious optimism.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2029 |
153.88 |
178.13 |
206.20 |
StockScan
Price range in 2029: $261.80–$348.55 (as of 24.05.2025).
StockScan anticipates a strong advance in Amazon’s stock, particularly in the second half of the year. The price is forecast to advance steadily, rising from $281.00 in January to around $348.55 by December. The acceleration may be supported by Amazon’s expansion in AI and logistics operations.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2029 |
261.80 |
305.17 |
348.55 |
WalletInvestor
Price range in 2029: $388.50–$438.10 (as of 24.05.2025).
WalletInvestor predicts Amazon will reach new highs in 2029. The price is expected to gain momentum in the second half of the year. From August to November, the asset may trade in a consolidation phase ahead of a potential surge. The average price of $408.63 suggests a confident upward trajectory.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2029 |
388.50 |
408.63 |
438.10 |
Analysts’ AMZN Price Projections for 2030
The broader economic landscape may shift significantly by 2030, reshaping Amazon’s stock outlook. This section presents analysts’ projections for AMZN, covering moderate, bullish, and conservative scenarios.
CoinCodex
Price range in 2030: $131.85–$205.71 (as of 24.05.2025).
CoinCodex indicates that AMZN may trade within a wide range in 2030, reflecting heightened volatility. The price is projected to soar during the first half of the year, peaking in February–March, before retreating in summer and continuing to slide through year-end. The average annual price is estimated at $169.80. The asset is expected to reach a high of $205.71 in February and a low of $131.85 in October.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2030 |
131.85 |
169.80 |
205.71 |
StockScan
Price range in 2030: $254.66–$301.39 (as of 24.05.2025).
According to StockScan, Amazon may reach an average price of $278.02 in 2030 and, in an optimistic scenario, increase to $301.39. The forecast indicates gradual improvement amid positive expectations regarding the company’s earnings and development strategy. The lowest price is estimated at $254.66.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2030 |
254.66 |
278.02 |
301.39 |
SharePriceTarget
Price range in 2030: $611.00–$785.00 (as of 24.05.2025).
SharePriceTarget foresees a strong rally for Amazon by 2030, buoyed by ongoing growth across key sectors such as e-commerce, cloud computing, digital media, healthcare, and logistics.
Year |
Minimum, $ |
Average, $ |
Maximum, $ |
2030 |
611.00 |
698.00 |
785.00 |
Analysts’ AMZN Price Projections until 2050
CoinCodex retains a cautious outlook for Amazon in the long term. The average price is projected to reach $191.05 by 2040, but is expected to plunge to $179.61 by 2050. This subdued trajectory may signal weakening momentum and a potential reassessment of Amazon’s future growth prospects.
StockScan presents a moderately optimistic scenario. The price may reach $452.47 in 2035, around $537.83 in 2040, and skyrocket to $797.07 by 2050. This forecast indicates confidence in steady expansion due to the business’s scalability and its influence on the global market.
SharePriceTarget provides the most ambitious forecast, predicting the average price to reach $1,321.00 by 2040 and $2,110.00 by 2050. This scenario is supported by Amazon’s rapid advancement in AI, advertising, robotics, and global market dominance.
Year |
CoinCodex, $ |
StockScan, $ |
SharePriceTarget, $ |
2035 |
– |
452.47 |
– |
2040 |
191.05 |
537.83 |
1,321.00 |
2050 |
179.61 |
797.07 |
2,110.00 |
Given Amazon’s current growth rates in e-commerce, cloud solutions, and AI, StockScan’s long-term forecast may materialize well before 2050. At the same time, SharePriceTarget’s estimate of $1,910.00–$2,110.00 seems quite reasonable. It takes into account both the scale of the company and investments in the future. This scenario seems the most realistic for such an extended horizon. CoinCodex’s forecast, on the other hand, seems overly pessimistic, likely overlooking Amazon’s potential in AI, logistics, and advertising.
Market Sentiment for AMZN (Amazon) on Social Media
Media sentiment is the overall reaction of market participants expressed in comments, news, and social media posts. This indicator helps understand whether optimism or fear prevails among investors.
Amazon has been experiencing moderately positive sentiment recently, with discussions focusing on strong quarterly reports, the prospects for e-commerce, and the development of the AWS cloud business.
User @hoomansv jokingly suggests that Bezos is preparing to sell 25 million Amazon shares. This is perceived as a possible negative signal for investors and may reinforce the media sentiment towards a decline.
@FlyerWealth expresses confidence in Amazon. The author believes that a drop below $200.00 is an excellent buying opportunity. The sentiment is moderately bullish.
Market sentiment towards Amazon shares on social media is moderately positive, with many investors seeing current price levels, particularly around $200.00, as a buying opportunity. Discussions primarily focus on the company’s prospects amid macroeconomic factors like interest rates and geopolitics. While there are humorous or critical posts reflecting caution, overall, Amazon is viewed as a promising asset under favorable conditions.
AMZN Price History
Amazon (AMZN)’s all-time high was set at 242.34 USD on 04.02.2025. Amazon (AMZN)’s all-time low was set at 0.07 USD on 22.05.1997.
- Amazon (AMZN) went public in May 1997.
- During the dot-com boom, its stock reached $105 in April 1999 but fell to $5 in October 2001 after the crash.
- The launch of Amazon Web Services (AWS) in November 2007 marked the beginning of a growth period, with shares reaching $135 by December 2009.
- The introduction of Prime Day in July 2015 strengthened the company’s position in e-commerce. These milestones showcase Amazon’s long-term growth and strategic development.
- Other significant events include the COVID-19 pandemic, which drove the stock price to $2,400 in April 2020.
- On June 12, 2022, Amazon split its stock 20-for-1. Before the split, the stock peaked at $3,700 in July 2021. Following the split, shares began trading at $120, increasing their accessibility and liquidity.
AMZN Fundamental Analysis
The fundamental analysis of Amazon (AMZN) stock considers the key financial metrics such as revenue, profit, profitability, and debt load. The company maintains leadership positions in cloud technologies (AWS) and e-commerce and develops other business areas, including artificial intelligence, advertising, and logistics. Regular investments in innovation and new markets make Amazon one of the most promising assets, which is confirmed by its stable growth and high market capitalization.
What Factors Affect the AMZN Stock?
The price of Amazon (AMZN) stock is determined by several fundamental factors, including the company’s financial performance, market conditions, and innovative strategies:
- Revenue and profit, including the results of Amazon Web Services (AWS).
- Market share in the e-commerce sector and its dynamics.
- Investments in new technologies, including AI and robotics.
- Growth of the advertising segment and its contribution to overall profits.
- Changes in the global economy and consumer demand.
- Competition with other tech giants such as Microsoft and Google.
- The company’s financial policy, including stock splits and potential dividends.
- Macroeconomic conditions, such as interest rates and inflation.
- Regulatory changes and legal risks.
More Facts About AMZN
Amazon (AMZN) is one of the largest technology companies in the world, founded by Jeff Bezos in July 1994. Initially, Amazon started as an online bookstore but soon expanded its range to include products across all categories. Today, the company holds leading positions in cloud technologies (Amazon Web Services, AWS), logistics, advertising, and artificial intelligence.
Amazon Web Services, launched in 2006, is a key profit driver for the company, providing cloud solutions for businesses. E-commerce remains the core of the company, while initiatives such as Prime Membership strengthen customer loyalty.
The company actively invests in innovations, including robotics, voice assistants (Alexa), the film industry (Amazon Studios), and environmentally friendly logistics. Thanks to business diversification and the constant implementation of new technologies, Amazon holds a dominant position in the global market.
Advantages and Disadvantages of Investing in AMZN
Investing in Amazon (AMZN) stock can yield significant profits due to the company’s diversified business. However, there are risks associated with the competitive environment and market volatility.
Advantages
- Leadership in the cloud technology sector ensures high profitability and stable growth.
- Diversified business: e-commerce, advertising, logistics, artificial intelligence, and media services.
- Continuous innovation: implementation of technologies in logistics, robotics, and ecology.
- Sustainable revenue and profit growth over decades.
- High liquidity of stocks and attractiveness to institutional investors.
- Global expansion, covering emerging markets.
- A strong customer base supported by initiatives such as Amazon Prime.
- Growth potential through new directions, such as AI development and clean energy technology.
- The company’s ability to adapt to changing market conditions.
Disadvantages
- High dependence on macroeconomic factors such as inflation and monetary policy.
- Competition with tech giants like Microsoft, Google, and Alibaba.
- High operating and investment costs, limiting profitability.
- Regulatory risks, including antitrust investigations and potential restrictions on operations.
- Stock volatility can be a problem for short-term investors and traders.
- Potential margin decline due to intense competition in the e-commerce sector.
- Dependence on logistics infrastructure, vulnerable to disruptions and crises.
- Impact of global politics, including trade wars and changes in tax regulations.
AMZN is a promising asset for long-term investors due to sustainable growth and innovation. However, investors should consider market risks and stock volatility before purchasing shares.
How We Make Forecasts
Our forecasts are based on comprehensive research that includes fundamental and technical analysis, allowing us to cover both the short-term and long-term prospects for Amazon (AMZN) stock.
Short-Term Forecasts
Technical analysis is used to make forecasts for several days or weeks. We study price charts, indicators, trading volumes, and key support and resistance levels. This allows us to assess current market sentiment and eventual price fluctuations.
Medium-Term Forecasts
Based on financial statements, industry dynamics, and macroeconomic factors, we make forecasts for the months ahead. We consider the company’s quarterly results, changes in demand for Amazon products and services, and the competitive environment.
Long-Term Forecasts
Forecasts for the coming years rely on fundamental analysis, which includes examining the future prospects of key business sectors such as AWS (Amazon Web Services), advertising, and logistics. It also takes into account innovations and global trends. We also examine historical stock performance and analysts’ estimates.
Conclusion: Is AMZN a Good Investment?
Amazon remains one of the leading companies in the technology and online retail sectors. Despite market fluctuations, most analysts’ long-term forecasts point to stable appreciation. Investing in AMZN can be viewed as a prudent choice for a long-term strategy, especially given the company’s innovative approach, expansion of business segments, and strong market position.
AMZN Stock Price Prediction FAQ
Price chart of AMZN in real time mode
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